BMW has turned one of its most storied partners into a fully fledged marque, elevating Alpina from tuner-like collaborator to ...

With Alpina now under BMW’s wing, we take a look back that the cars that defined the brand over the past 60 years ...

BMW purchased long-time collaborator Alpina in 2022, but the takeover initially didn’t change much; For the most part, it was ...

BMW took over control of longtime collaborator Alpina on Jan. 1, 2026. The automaker plans to turn the tuner into a ...

Alpina Classic will maintain and restore past creations, while BMW Alpina hints at becoming the Mercedes-Maybach of Bavaria.

BMW acquired Alpina back in March 2022 without disclosing any financial details of the transaction and has finally made the ...

BMW has announced that Alpina, its longtime collaborator, will become a standalone brand. The rights to the Alpina trademark ...

Three years on from buying Alpina, BMW has finally detailed some of its plans for the storied performance marque.

January 2nd 2026 marks the beginning the BMW Alpina brand, installing the Alpina between BMW itself and Rolls Royce in the ...

First, BMW calls BMW Alpina ‘an exclusive standalone brand under the BMW Group Umbrella’, which assuages those worst-case ...

Formerly independent high-performance brand BMW Alpina has become an exclusive standalone marque in the BMW Group.

The new iX3 dials down the drama without losing character, though BMW says it's not finished with expressive designs like the ...