Aviva has agreed a deal to buy rival insurer Direct Line in a £3.7 billion swoop. The FTSE 100 insurer is set to purchase its smaller competitor after a £3.3 billion was bid turned down in November.

Aviva's acquisition of Direct Line for $4.6 billion will significantly boost its market position in the U.K. personal lines, especially motor insurance. The deal is expected to generate £125 million ...

Aviva Plc agreed to buy Direct Line Insurance Group Plc for roughly £3.7 billion ($4.65 billion) in a deal that would create the UK’s largest motor insurer. Each Direct Line shareholder will be ...

Direct Line's recent operating performance has improved, showing progress in its turnaround program, despite past weak trends and high claims inflation. The company's focus on underwriting ...